

January 6, 2021
2020: The Year of Gratitude?
By: Kirsten Zapiec – Chief Insights Strategist at Decooda The goal of every brand is…

December 1, 2020
Cultivating a customer-centric culture with Decooda Impact Analysis
Cultivating a customer-centric culture with Decooda Impact Analysis One of the biggest challenges companies face…

November 17, 2020
NPS: A Ton of Simplicity and an Ounce of Usability
Too Broad to be Actionable. We’ve seen this situation all too often: The C-Suite lives…

August 12, 2020
New research reveals brands need to understand the emotional impact of the COVID 19 crisis on their customers’ physical and mental health
New research reveals brands need to understand the emotional impact of the COVID 19 crisis…

August 12, 2020
New research reveals brands need to understand the emotional impact of the COVID 19 crisis on their customers’ financial well-being
New research reveals brands need to understand the emotional impact of the COVID 19 crisis…

August 12, 2020
New research reveals brands need to understand the emotional impact of the COVID 19 crisis on their customers
New research reveals brands need to understand the emotional impact of the COVID 19 crisis…

June 4, 2019
Customer Experience Fuels Innovation
Customer Experience Fuels Innovation Guest Blog: Annette Franz, CCXP How does customer experience fuel innovation?…

November 30, 2017
Customer Experience: Make it simple, make it better.
When you know exactly what motivates your customers' behavior - you know what to focus…