Please join our community and engage with thought-leaders to collaborate on how best to optimize your customer experience.  We are always focused on helping you inspire all levels of your organization to lean-in and embrace a culture of customer advocacy.

Why Every Business Leader Needs to Experience How a Customer Feels

Why Every Business Leader Needs to Experience How a Customer Feels Guest Post By: Amanda Forshew “When dealing with people, remember you are not ...

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Why Traditional CX Programs Earn Low Scores from Their Clients

Three Root Causes and Their Solutions. At Decooda, we believe that underperforming CX programs have three distinct root causes: 1) Lack of Strategic ...

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NPS: A Ton of Simplicity and an Ounce of Usability

Too Broad to be Actionable. We’ve seen this situation all too often: The C-Suite lives and dies by the NPS score.  That easy-to-understand, but ...

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What we Ask (and What it Means)

What we Ask (and What it Means) Simon Sinek taught us all the value of entering into a challenge by answering the “Why” question in his brilliant ...

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The OODA Loop: How to turn uncertainty into opportunity

The OODA Loop: How to turn uncertainty into opportunity As the world moves faster and faster, we need to improve our ability to change our minds ...

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Cultivating a customer-centric culture with Decooda Impact Analysis

Cultivating a customer-centric culture with Decooda Impact Analysis One of the biggest challenges companies face is getting their teams to embrace a ...

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